Colorful Places and Faces with Sweet Ruby Co.

See your guide to branding with complementary colors here!

See the full post for colored walls in Northern Utah here!

The Colors:

Red and Green

If you read my post about complementary colors, you understand that you find complementary colors by finding the opposite colors on the color wheel. It can be hard to see these particular colors together and not automatically think of Christmas! But it all comes down to the way you use them in your brand. Using a muted version of a color, like my sweater, or using a pattern like April is can make all the difference for how people perceive your brand. I also chose to make green more of a pop of color, versus the main focus. The red in your brand can represent passion, emotion, youthfulness, and excitement! But it can also make people think of agression and anger, so be careful how you use it ;) Green represents environmental, growth, and health! I really liked that we chose these colors to represent Sweet Ruby Co. It represents her and her business so well!

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The Business:

Sweet Ruby Co.

Sweet Ruby Co. was started nearly a decade ago when April saw a need, and decided to fill it! She was getting so frustrated losing pacifier’s, especially in the middle of the night. Her kids were always dropping their blankets and binkys and she couldn’t find a solution out on the market. She wanted some sort of attachment but also wanted it to be cute and something she knew her kids would carry around.

April started to hand-make her own solution, and it turned out that others wanted in on it too!

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The Entrepreneur:

April Maw

April is the master mind behind Sweet Ruby Co. and she is awesome! She’s sweet and talented and so much fun! I was so excited when she agreed to be part of this fun project with me. I immediately thought of her when wanting to go to a red wall because of her business name. She’s a wife and mother of four as well.

April emphasized to me to,

“Never compare yourself to others. Everyone goes at their own pace and it’s so easy to get lost in social media. Never worry about where they are and where you are. Just do what is right for you and your family.”

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Find the red wall here!

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